Selecting ad campaign audiences for the banking and finance made easy with Mediaqart

You can narrow and broaden the reach of your digital ad campaign to maximize returns from your ad budget

Based on audience interests, intent and demographics, Mediaqart helps you select an audience that is highly likely to engage with your ads and convert.

Let’s see how you can select optimized audiences for different varieties of banking and financial services.

Example: Banking and Financial Institution

Narrow audience selection

Scenario: You want to advertise investments in the form of stock trading.

Selection Path: Banking & Finance > Investment > Stock Broking

Result: You target only those people who are interested in investing in the stock market.

Related audience selection

Scenario: You want to target audiences interested in a host of investments from stock trading to mutual funds.

Selection Path: Banking & Finance > Banking & Finance (all)

Result: Your ad is shown to an audience interested in compounding their money through the stock market and by consulting with financial advisors.

Broad audience selection

Scenario: You want to target audiences with interests across a broad spectrum of banking and financial products & services.

Selection Path: Banking & Finance > Banking & Finance (all)

Result: You get the broadest audience selection of audiences for all kinds of banking instruments and investment options from fixed deposits and RD to stocks and bonds.

General audience selection

Scenario: You want to run a likes campaign for your business page and just want to get more likes, followers, and visibility. You aren’t concerned about the relevance of the audiences.

Selection Path: General

Result: This will select a randomized audience for your campaign that may or may not have interest in banking & financial products.

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