Selecting ad campaign audience
for the educational institutions
made easy with Mediaqart

You can narrow and broaden the reach of your digital ad campaign to maximize returns from your ad budget

Based on audience interests, intent and demographics, Mediaqart helps you select an audience that is highly likely to engage with your ads and convert.

Let’s see how you can select optimized audiences for advertising both residential and commercial properties.

Example: Educational Institution

Narrow audience selection

Scenario: You want to advertise post-graduate engineering programs in your institution. SSC format.

Selection Path: Education & Training > College/University > Post-Graduation > Engineering

Result: This will show your ad to individuals interested in enrolling in Masters and doctorate level engineering programs.

Related audience selection

Method A:

Selection Path: Education & Training > College/University > Post-Graduation > Post-Graduation (all)

Result: Your ad will be shown to individuals interested in pursuing post-graduate studies in areas like engineering, medicine, science, liberal arts, etc.

Method B:

Selection Path: Education & Training > College/University > College/university (all) Deselect junior under subcategories.

Result: With this, you target those who are interested in both under-graduate and postgraduate level programs in areas like engineering, medicine, science, liberal arts, etc.

Broad audience selection

Method A:

Selection Path: Education & Training > Education & Training (all) Deselect everything except college/university and online courses.

Result: Your ad is shown to a broad set of audiences who are interested in studying under-graduate or postgraduate level programs or online courses in areas like engineering, math, computer science, digital marketing, medicine, etc.

Method B:

Selection Path: You want to run a likes campaign for your business page and just want to get more likes, followers, and visibility. You aren’t concerned about the relevance of the audiences.

Result: This will select a randomized audience for your campaign that may or may not have interest in education & training.

General audience selection

Scenario: You want to run a likes campaign for your business page and just want to get more likes, followers, and visibility. You aren’t concerned about the relevance of the audiences.

Selection Path: General

Result: This will select a randomized audience for your campaign that may or may not have interest in coaching institutes or private tuition.

 

Start Advertising For Your Business Today