Selecting ad campaign Audience
for the Home furniture and Furnishing Industry
made easy with Mediaqart

You can narrow and broaden the reach of your digital ad campaign to maximize returns from your ad budget

Based on audience interests, intent and demographics, Mediaqart helps you select an audience that is highly likely to engage with your ads and convert.

Example: Furniture store

Narrow audience selection

Scenario: You want to advertise modular sofa sets for the living room.

Selection Path: Furniture & Furnishings > Modular Furniture > Living Room > Sofa

Result: This will show your ad to audiences interested in module sofa sets for the living room.

Related audience selection

Method A:

Selection Path: Furniture & Furnishings > Modular Furniture > Living Room > Living Room (all) Deselect TV panels and book shelves.

Result: Your ad will be shown to audiences interested in modular furniture for all living room setups likes sofas, coffee tables and chairs.

Method B:

Selection Path: Furniture & Furnishings > Modular Furniture > Modular (all) Deselect everything except OTT and Youtube Channels.

Result: This selection targets all audiences interested in modular furniture for all domestic settings.

Broad audience selection

Method A:

Selection Path: Furniture & Furnishings > Furniture & Furnishings (all) Deselect furnishing and office.

Result: Your ad is shown to a broad set of audiences interested in buying modular and standalone furniture and fixtures for all home applications.

Method B:

Selection Path: Furniture & Furnishings > Furniture & Furnishings (all)

Result: You will target the broadest audience set possible interested in modular furniture, standalone pieces and furnishings for domestic and office applications.

General audience selection

Scenario: You want to run a likes campaign for your business page and just want to get more likes, followers, and visibility. You aren’t concerned about the relevance of the audiences.

Selection Path: General

Result: This will select a randomized audience for your campaign that may or may not have interest in furniture and furnishings.

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