< Features

Ready audience cohorts

Your key to advertising success

Find active audiences for your campaign with one click using our data-backed audience cohorts

How Mediaqart’s audience
cohorts are curated

1 Select your product,
service, or industry

You can reach broader audiences by choosing the parent category or industry a or reach a highly targeted or narrow audience by selecting a specific product or service under the sub-categories

2 Let our
algorithms work

It analyses the historical data of our old campaigns to create the best audience for your selection using high-performing keywords, customer interests & behaviour

3 Sharpen
your audience

Further filter your audience by selecting the right demographic details like age, gender, economic profile, etc.

Discover how our broad and narrow audience targeting works for your business and
how it can help you find your potential customers in just a click

We have broadly 4 levels of audience targeting:

  • 1st level broadest selection will help you reach larger audiences for your business.

    For example, if you are a real estate agent and want to promote your agency services, then selecting the parent category “Real Estate” will help you reach out to as many people as possible.

  • 2nd level broad selection will help you reach slightly broader audiences though a little restricted than completely broad.

    For example, if you are selling multiple residential property types, then selecting the sub-category “Residential” will help you find audiences who are interested in buying a house, bungalow or a villa.

  • 3rd level precise selection will help you reach audiences who are searching for a specific type of product or service.

    For example, if you are selling a residential apartment with different unit configurations, then selecting the subcategory “Apartments” will help you find audiences who are searching for 1,2.3,4 BHK or higher flats.

  • 4th level most precise selection will help you reach the most narrowest or highly targeted audience for your business.

    For example, if you just want to promote 1BHK property type, then selecting our sub-category “1 BHK” will help you find the audiences who are specifically looking for 1 bhk property type.

Enhance your audience reach with our mix-n-match capabilities

Mediaqart gives you higher flexibility to play and experiment with your audience sets

Example: 1

Example: 2

Example: 3

Example: 01

How it works

Say you are selling car loans and would like to target specific audiences for it.

Ideal scenario

Select ‘Banking & Finance > Loans > Auto Loans’ to get the best audience looking for car loans.

Mediaqart gives you higher flexibility to play and experiment with your audience sets.

Mix-n-match scenario

You can broaden your ad reach by also targeting people who are looking to buy cars and will eventually look for car loans.

Adding to your above audience selection (Auto Loans). You can also select “Automobiles > Cars” to reach audiences who have a high-intent of purchasing a car.

Example: 02

How it works

Say you have a Yoga institute or teach yoga and would like to target specific audiences for it.

Ideal scenario

Select ‘Fitness, Wellness & Sports > Wellness > Yoga’ to get the best audience looking for classes.

Mediaqart gives you higher flexibility to play and experiment with your audience sets.

Mix-n-match scenario

You can broaden your ad reach by also targeting people who are into Ayurveda and may have an inclination towards Yoga.

Adding to your above audience selection (Yoga). You can also select “Health > Ayurveda” to reach audiences who are inclined towards holistic wellness through Ayurveda.

Example: 03

How it works

Say you provide AMC services and would like to target specific audiences for it.

Ideal scenario

Select ‘Services > AMC’ to get the best audience looking for your services.

Mediaqart gives you higher flexibility to play and experiment with your audience sets.

Mix-n-match scenario

You can broaden your ad reach by also targeting people who are searching for commercial office space for lease/rent and may eventually look for AMC services.

Adding to your above audience selection (AMC), you can also select “Real Estate > Commercial Rent > Office Spaces” to reach audiences who are looking to rent out office space.

Tried-and-tested audiences
that deliver results

  • Get reach estimates to make informed
    marketing decisions

  • Save upto 90% of your audience creation time
    with a unified workflow

  • Audiences are continuously and
    automatically optimized

  • Optimizes the performance of your ads on
    Facebook & Google networks

  • Unlock higher ROAS and conversions
    with automation

  • Reduces workload by eliminating
    the need for audience and keyword research

Harnessing Audience Intelligence

  • 20 m+
    Data-points Analysed
  • 2 m+
    Audience Created
  • 1 m+
    Personas Analyzed

Take the guesswork out of selecting and researching the right keywords and audience interests with Mediqart’s ready-to-use automated audience cohort that unlocks high performance.

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